I’m a motion graphics designer by day and a freelance artist/designer and small business owner by night. I have spent a lot of time an energy over the last couple of years soaking up business advice and marketing insight like a sponge, which has included some exposure to the shenanigans of career coaches and marketing “experts”. I’m not the type to invest in self-help books or fluffy inspiration tools/guides, but I was excited to receive my copy of Mind Your Business in the mail. Its pages provide a great balance of fun and functional, with an aesthetic that feels joyful (I smiled when I opened it up for the first time and saw a handlettered quote from a Jen Gotch) but practical.
Personally, I’m finding that this workbook is an opportunity to brainstorm and reflect without too much pressure. I’m taking to each page with a pen and a commitment to letting my first thoughts flow freely. It can be so hard to commit to ideas about ourselves and our businesses, especially when you’re writing in a beautiful book, but Mind Your Business has a sense of humor that takes some pressure off. This isn’t a rigid business plan— it’s a big collection of pages that encourage you to think and explore freely. As a perfectionist, I find that really exciting.
If you’re the type to get stuck and bogged down by the details, and you need to refocus to push your business to the next level, I can’t recommend this enough.
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